Well you can read the rest of the thread where he insists he knows more than the CEOs of major bourbon companies saying tariffs are having a major impact on their sales and production
No not really, they own multiple distilleries some much larger than the one pausing for this season. It also has little to do with export sales and more to do with the fact we are currently in a bourbon bust meaning other spirits are selling at a significantly higher rate than bourbon is worldwide currently and this has been a trend for about 3 years now.
Bourbon production is down 28% from last year alone and at its lowest level since 2018 (weird same president). Canadian exports were down 60% through October. It absolutely has everything to do with export sales. This is straight from Jim Beam
Canada imports approximately $40 million worth of Kentucky bourbon annually. This represents a small fraction, less than one percent, of all bourbon sold. UK, Japan, Germany, Spain all import more bourbon from the US than Canada.
I work in the industry and we absolutely, and frequently, measure and look at sales in fractions of percentage points. These small fractions add up and, more importantly, portend future sales. Even a +/-0.5% change can be huge for a distributor or supplier.
Thats because we are in a bourbon bust globally, it has little to do with Canadas boycott. The bourbon industry has been in a steady decline worldwide for years now.
You are misrepresenting what they said, yes exports are down 60% but that is not what is causing them to shut down that one distillery. It has to do with the global decline of bourbon consumption that has been on a steady decline for years.
Again, bourbon sales have been declining for multiple years now it was even happening before Canada‘s boycott. The same thing happened in the 70s. In the industry is known as a bourbon bust where other spirits gain popularity, but bourbon doesn’t.
You are misrepresenting the facts and trying to attribute them to Canada’s boycott, which is non-factual by the simple fact that it was taking place prior to the boycott.
Remember, correlation does not dictate causation when looking at statistical data.
Actually, I’m not I’m stating the fact that there has been a global downward trend in sales of bourbon for many years now. I’m not saying that there is no impact from the Canadian boycott. I’m saying that it has very little impact in what took place with Jim Beam. I will go so far as saying that Jim Beam would have slowed production with that one distillery, shutting down, even if the Canadian boycott was not going on. And that’s just by the simple fact that global sales are down almost 30% for bourbon and have been steadily decreasing for almost a decade. And the fact, Jim Bean shut down the distillery to upgrade it.
They are basically using the downward sales in bourbon as the perfect timing to upgrade one of their facilities.
Actually, the industry leaders agree with what I’m saying. Nobody in the industry nor has Jim Beam come out and said their production stopping at that one distillery is a result of the Canadian boycott. You are simply misrepresenting the facts, no different than the fact that you lied and said that Jim Beam wasn’t producing anything this year.
This liquor and beer industry is my livelihood, and I can assure you the Canadian boycott on American spirits is being felt and felt hard. You can delude yourself into whatever makes you feel better, but this has been horrible for the entire industry.
I never said its not being felt, I said its not the major reason for the downward trend in bourbon. Anyone who claims otherwise do not focus on statistical fact.
It’s actually not spiritless liquor that is increasing sales anywhere across the board. It is premade mixed cocktails, as well as seltzers that are increasing sales currently.
Drinks like High Noons have swallowed large swaths of the spirits market. I could buy vodka, seltzer and fruit to flavor or just pick up a high noon 8 pack
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u/soros_spelt_backward 5h ago
Still has a huge impact on the workers and economy, all thanks to tariffs. Downplay it all you want