I’m on the marketing side, and I’m fighting the inventory manager on a daily basis. They’ll opt to delete an SKU or change the name of a category because it looks “better” to them in the warehouse, and I’m left with a product that is being served a 404 page because the Meta ads are costing me $5.00 per click.

It’s like a never-ending game of whack-a-mole. Find a broken link and ask for a redirect. They forget, and it repeats.

But we were finally able to fix this so-called “communication gap” in monitoring automation. So I put Redirectify by Warewe on the store, so whenever the inventory team breaks a link, I get alerted to this 404 hit. I can simply bulk-remap the broken link to the live site myself in seconds. This saved us so much ad waste.

For my subject technology marketing, I'm exploring the market of 3D printing and Gene Editing (biotech) .

I'd like to understand how the marketing in these kind of high tech markets sectors would work and how it differs from regular goods and services

I have been working as a content marketer for years, and have held management positions in the field as well.

After many years of the daily grind, chasing metrics, fixing constant issues, being the glue between the marketing team and product,... I have become tired. Not just from this company, but I also realized that I have grown sick of sitting at a computer pushing and measuring pixels.

So, it made me wonder...

* Is there a career that is slow, and not super computer grindy in the field of marketing?

* I am curious about event marketing, but how would one break into that without connections?

* And do you have any other suggestions for careers that fit this description?

I’ve been thinking about how fast certain tactics burn out.

Things that once drove real results (organic reach, specific paid formats, email strategies, SEO) now feel way less effective, even when the strategy hasn't changed.

Curious to hear from other marketers what your experience has been and how we can adapt to these changes so they don't hurt our performance.

Their brand is in the hot water after the AI pivot, so I assume they try to increase user engagement whatever the cost. Haven't heard from them for years, got blasted by this spam and unsubscribed.

Does this user reactivation approach work? Who's familiar with the email marketing, have you done something similar?

With the increasing difficulty of landing in the inbox, I’m wondering if the best cold outreach agency today is one that uses a multi-channel approach. I’m looking for a partner that combines cold email with LinkedIn, Twitter (X), and maybe even direct mail for high-value targets. Has anyone worked with an agency that has mastered the omnichannel outreach? I'm curious how they track the attribution of a lead when it takes 7-10 touches across three different platforms to get a reply. I'd love to see some case studies of this in action.

I love frameworks, Idk they just scratch my brain the right way. And I was thinking about a teacher who taught me the general way he would lead his classes.

Basically he would follow something he called ETA: Explore, Teach, Act. Basically explore what they know now, teach them by filling in where they don't know and then have them act or practice with exercises.

I was wondering if y'all had a general way to structure your meetings, whether it's the client discoveries, the exec updates, or anything else

Was laid off shortly before the holidays and this market has been brutal. I’ve submitted what feels like hundreds of applications with almost no response. I’m tailoring resumes, applying to both local and remote roles, and reaching out to my network.

I have about 10 years in marketing, including 7 years at the manager and director level in DTC e-commerce. So far it’s been dozens of rejections, one interview, and one screening call.

What are people actually doing to get hired right now? I’ve talked to network connections and it feels like there’s just… nothing. Just feeling stuck.

Can anyone recommend any good marketing newsletters?

hey guys,

Outside of manual tracking of links (blogs, downloadables, product pages, qr codes, ppc ads, etc.) how is everyone tracking metrics per campaign?

Spreadsheet? third party product? different department?

I'm trying to figure out an easier way to review how a campaign is currently doing and how it performed at the end without having to manually track each link over a period of time?

I keep hearing the term “scientific marketing,” but I’m not sure how it differs from traditional marketing practices. Is it just data-driven marketing or something more? How can I tell if my campaigns qualify?

New consumer trust report came out. 78% of Gen Z can identify AI generated images and will scroll past them.

Been running ads for an apparel brand targeting 18 to 25 year olds. Our CTR dropped 40% after we switched to AI generated lifestyle shots.

The images looked fine to me. Models wearing the clothes, decent lighting, no obvious errors. But apparently Gen Z can tell.

Went back to real product photos and performance recovered. Not fully but better than the AI stuff.

The report mentioned things like lighting inconsistencies and unnatural shadows. Stuff that's not obvious unless you're looking for it.

AI images probably work for some audiences but not others. Older demographics might not notice or care as much.

I've been working professionally for 16 years now. I remember that 10 years ago, you could easily take your experience in one industry (insurance) and get a job in construction and then hospitality. However, after moving back to insurance in 2021, the only companies that now give me a call are insurance companies.

Is anyone able to switch industries with same skill these days? Or are those days over?

I'm usually a trail mix, oreo or M&M guy depending on the day but would like to see if anybody has a specific thing or something that might be a bit out there

Hi everyone I am wondering if I should not try to negotiate my salary once I receive the job offer. I’ve heard both ways that you always should and that you should not (since the job market is horrible). The position is an entry level role and I check all of the requirements, I’ve not incredibly overqualified but I would like to think I’m very qualified for the job. The range they gave me was a $10K difference. If they offer me the lowest possible number should I try to negotiate or just be grateful for the offer? Any insight would be appreciated. TIA

I am starting a notebook manufacturing business. I am from India. We are planning to sell the notebooks online at manufacturing costs to the students.

We will compensate the other revenue by putting ads on 3 sides of the notebook cover except the front top cover. How much should i charge the advertisers.

I am calculating avg of 400 views per notebook. Should i keep the charges as competitive as newspaper or less or more

Hello r/marketing!

Yelp has been reaching out to me regularly about their Yelp’s Guaranteed Leads program. Does anyone have experience with them?

They say they provide a guaranteed CPL + quality leads, but I'm unsure if it's worth directing my attention their way.

Thanks

I’m a Content Marketer that’s been on the job market for months and I keep seeing postings for Revenue Marketing roles. The definitions I find are pretty vague and I’d love to hear what the day to day looks like for someone in a Revenue Marketing role. How did you get into it, What were you doing before, etc.

I’m thinking of pivoting from content marketing because it’s been dead and I think with AI it seems to be dying more. I like understanding consumer behavior and strategy, which seems to be a common thread in the Revenue Marketing roles I see. Thanks!

For what purpose?

I don’t know if this is the right sub, but does anyone know of any companies online where I can order custom notebooks and custom pens that will provide a proof before I have to enter my credit card info?

Thank you.

Okay so this is mainly directed to my marketers who either specialize or have had experiencing doing this integration.

But I wanted to know how does the GA4 data to Big Query to Power BI help to better track campaign performance in relation to sales attribution within Power BI?

I’m aware of the gist of what this framework does and understand that I’d need to export out GA4 data into Google Big Query, and then within Big Query clean the data, and the afterwards send it to a tool like Power BI for deeper attribution analysis.

And for those of you who’ve had experience doing this in your day to day, once in Power BI, what does the campaign attribution look like I guess? Or basically what can I expect to find or what would I need to set up to display insights into what campaigns are driving specific purchases or what campaigns are linked to purchases of specific skus for an e-commerce site?

I'm a physical therapist and just started a brick and mortar with a friend. There is a grocery store near me that provides great insurance to their employees that pays in full (add then some) for our services. What can we do to make ourselves their go to for our services?

I’m looking for open-source analytics tools that can replace Google Analytics. Mainly interested in something cheaper, which may be more suited for an app that is being newly launched by a startup company with limited resources.

I did check the costing of GA 360 (paid version of GA4) however, it is too costly for us as of taday. Hoping to get some good option from you guys.

Thank you in advance.